Digital Marketing News: State of Content, Direct Ads on Twitter & Google Attribution

Content Marketing Stats: The State of Content Marketing in 2017 [Infographic] This infographic from our friends at MarketingProfs uncovers top content trends for B2B and B2C marketers in 2017. You’ll find insights on everything from top channels to budgeting and content goals.  (MarketingProfs) Twitter is Offering Advertisers More Tools to Engage Consumers With Direct Messages […]

White House staff wants to vet Trump’s tweets —good luck with that

President Donald Trump’s tweets cause crises so often we’re all just like, “Oh hey, there goes Donny T again, haha,” as some company he doesn’t like takes a stock hit or he suggests that maybe he records people who come to the Oval Office. The White House knows this is a problem. Next week, some […]

Four Steps to Influencing Customers With a Smart UGC Campaign

People’s product preferences are undoubtedly influenced by media, and your audiences have no qualms about using media to share stories about their brand experiences. So here’s how you can harness UGC to influence your target audience. Read the full article at MarketingProfs MarketingProfs Daily: Content

SearchCap: Search trademark issues & search pictures

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Search trademark issues & search pictures appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search […]

The Content Trap: When Content Becomes a Commodity (and Three Ways to Break Free)

Everyone is publishing content today, at a blinding rate, and your undifferentiated content is getting lost in a sea of equally indistinguishable content. Bad news: Your content has become a commodity. Here’s what you can do about it. Read the full article at MarketingProfs MarketingProfs Daily: Content

Should SEOs Care About Internal Links? – Whiteboard Friday

Posted by randfish Internal links are one of those essential SEO items you have to get right to avoid getting them really wrong. Rand shares 18 tips to help inform your strategy, going into detail about their attributes, internal vs. external links, ideal link structures, and much, much more in this edition of Whiteboard Friday. […]

Local Social Media Marketing With Facebook and Instagram

How do you promote your business locally? Are you using Facebook and Instagram? To explore how to reach a local customer base on social media, I interview Bruce Irving. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and […]

Finally, Twitter unveiled these emoji

For some time there’s been a push for Indigenous Australian flags to be made into emoji, but there hasn’t been much progress. Twitter moved one step closer with the launch of Aboriginal and Torres Strait Islander flag emoji through hashtags.  SEE ALSO: You can now monitor exactly how lame your emoji game has become It’s […]