The Science of Creating Highly Shareable Roundup Posts [INFOGRAPHIC]

A quick Google search reveals that there are over 2 million blog posts published every day. That works out to about 15 million posts per week, and over 700 million posts per year. Can you even? Because I sure can’t…

Not surprisingly, finding the content that’s relevant to you (not to mention well written and thoroughly researched) can be quite the challenge. Which is why when you stumble upon a well written and thoroughly researched roundup post, you’re all, “YAS, YAS, YAS, YAS!”

As content marketers, publishing high-quality roundup posts can do wonders for your metrics, not to mention you’ll be doing your readers a solid by giving them the content they’re searching for.

But what exactly makes a great roundup post? The folks at Siege Media have the answer, and they’ve packaged it up in a visually stunning infographic. So check it out, and help your readers find the best, most relevant content to them.

Shareable posts infographc

Embed this infographic on your site


Unbounce

[AMA] Finally, Answers to Your Most Pressing CRO Questions

If you’re a digital marketer then you’ve likely heard of (and probably even nerded out over) conversion rate optimization (CRO) — Google Trends suggests that it’s a topic that’s only getting hotter by the year:

google-trends-for-conversion-rate-optimization

But with increasing interest comes an increasing number of unanswered questions like:

How do I create a process for conversion rate optimization? What are the best tools to use for CRO? And how should I score and prioritize my experiments?

Don’t you wish you had your own Tim Gunn-esque figure with years of wisdom to answer all your burning questions (and call you out when you’re doing something that could be costing you marketing dollars)?

tim-gunn-incredulous
What do you mean you’re sending your pay per click traffic to your homepage?

Well, you’re in luck. Because as interest in CRO grows, so too does the expertise of heavyweights in the field. Y’know, the people who were doing conversion rate optimization before you were even googling it.

In HubSpot’s upcoming live Hangout you can ask all those burning questions to six all-star conversion rate optimization experts, including:

  • Oli Gardner, Unbounce
  • Rand Fishkin, Moz
  • Pam Vaughan, HubSpot
  • Michael Aagaard, also Unbounce
  • Peep Laja, ConversionXL
  • Larry Kim, WordStream

Join in live on June 1 at 12 PM EST, or sign up and get the recording emailed to you as soon as it’s available.


Unbounce

6 Signs That Confirm It’s Time to Self-Host Your Blog

Most people, when they begin blogging, start with a free blog on a hosted service, like WordPress.com or Blogger. Easy-to-use and inexpensive, these services are ideal for a hobbyist or someone just testing the blogger waters. As your blog starts to take off, though, and the audience increases, there’s a good chance that you’ll beginContinue Reading

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