Twitter brings on a new lead for its live video business

 There’s another new hire for Twitter was announced today, but this one is tied more closely to its big push into live video as part of its efforts to differentiate itself from other platforms. Twitter COO Anthony Noto said today that the company has hired Todd Swidler as its Global Head of Live Business. Most recently he was […]

SearchCap: Offline conversion imports for AdWords, Google My Business updates & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Offline conversion imports for AdWords, Google My Business updates & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]

3 Ways to Use Instagram Stories Ads for Business

Do you advertise on Instagram? Wondering how Instagram Stories ads can help your business? Instagram now lets businesses of all sizes deliver seamlessly integrated full-screen Stories ads to a highly targeted audience. In this article, you’ll discover three ways to use Instagram Stories ads. About Instagram Stories Ads Instagram stories appear above users’ Instagram feeds and […]

How do You Balance Life & Business? (FS213)

Work. Side-hustle. School. Morning routine. Kids. Commute. Exercise. Meditation. Meal prep. Rest. Evaluation. If you’re like me, you fill your days with as much “I’m supposed to do this” stuff as possible. I’m supposed to exercise. I’m supposed to have good ideas for my business. I’m supposed to be diligent about executing those ideas. I’m […]

The 9 Emails Your Business Should Be Sending

So, you’ve already taken that first critical step toward getting your email marketing program off the ground by building your contact list, and now you need to send your subscribers…something. But what should that something be? If you’re struggling to figure out what to send or how to keep your customers engaged, rest easy — […]

CEO-ing Your Business: The 3 Metrics that Matter (FS212)

In the kinds of very small businesses we talk about at Fizzle, with teams of fewer than 5 people, many with just one person, very little of what we do on a day-to-day is CEO-type stuff. Most of what we do is run around wearing one of dozens of different hats. Marketing, product development, finance, […]

Facebook for Local Business: Creative Ways to Grow

Is your local business on Facebook? Wondering how to market your business more effectively? To explore how to use Facebook in creative ways, I interview Anissa Holmes. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners […]

7 Local Business Listing Sites You Should Claim Now

Finding time to update or create your online business listings can sometimes be a challenge. But, once you claim your listing, you can control what information and images are shown on these sites about your business, which is certainly worth the effort. In most cases, you may already have a listing, so it’s just a […]

Instagram Business Profiles: Why Marketers Should Upgrade

Have you considered moving to an Instagram business profile? Wondering what advantages you’ll gain? To explore Instagram business profiles, I interview Jenn Herman. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with […]

The Inception of a Wildly Successful Lifestyle Business (FS210)

I’d venture to say that most of us, when we think about a “successful business” we’d want to create, it will look like what is known as a lifestyle business. These are the kinds of businesses where your business serves your life, not the other way around. And with the tools of the internet and […]