How to Verify a Facebook Page for a Local Business

Is your local business on Facebook? Wondering how to make your Facebook page official? Verifying a local business page adds a layer of legitimacy to your presence and can help customers feel more confident when they engage with you on Facebook. In this article, you’ll discover how to get your local Facebook page verified. Benefits […] This post How to Verify a Facebook Page for a Local Business first appeared on . – Your Guide to the Social Media Jungle

Social Media

Facebook Rolls Out Major Video Updates: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Announces Autoplay Sound, Picture-in-picture View, and Other Updates to Video: Facebook rolled out four major updates “that make watching […] This post Facebook Rolls Out Major Video Updates: This Week in Social Media first appeared on . – Your Guide to the Social Media Jungle

Social Media

ProBeat: Facebook finds purpose in politics

Facebook CEO Mark Zuckerberg published a 5,000-word letter yesterday titled “Building Global Community.” The essay clearly took a lot of time, effort, and resources to put together. There’s a ridiculous amount of content to go over, and yet at the same time there really isn’t much that is groundbreaking or even new. Still, I can’t help but conclude one thing: The company is done dipping its toes into politics and is now ready to dive in. That’s not to say Facebook is going to start swaying elections, forming coalitions, or toppling regimes. It just wants to give people the tools to sway elections, form coalitions, and topple regimes. The brilliant part of Zuckerberg’s new manifesto is that it could have been written by an outsider. Facebook is already a community of communities. Facebook already plays a role in every type of group you can imagine, and certainly every single one…

Social Media

Worried about your public Facebook data? You might want to try these tools

If you’re a Facebook user, by now you probably know that every “like” and piece of information gets aggregated into a set of anonymized data, which eventually turns into advertising dollars for the social media giant.  Facebook offers multiple layers of privacy settings so the world doesn’t have to see every cringeworthy photo your mom uploaded and tagged you in. Still, changing those settings can be pretty time-consuming. Trust us, we get it.  SEE ALSO: Facebook’s new ‘Trending Topics’ update is here — now with less fake news But as mass surveillance and digital privacy becomes more of a prevalent threat, you might want to know, at the very least, what information about you is public. Two tools that can help you do that — at least when it comes to your Facebook data — are Data Selfie and Stalkscan. Read more… More about Social Media, Tracking, Privacy, Data, and…

Social Media

How to Use Facebook Ads to Boost Your Best Content

Do you use Facebook ads? Have you considered creating Facebook ads from your top-performing organic posts? To explore how to identify and boost your best Facebook content, I interview Larry Kim. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy […] This post How to Use Facebook Ads to Boost Your Best Content first appeared on . – Your Guide to the Social Media Jungle

Social Media

Snap takes aim at Facebook in roadshow video

 Snap is about to embark on its investor roadshow as it prepares to go public at the beginning of March. And a new video gives a glimpse at how they will be trying to persuade Wall Street to buy shares. The video starts off with CEO Evan Spiegel emphasizing their mission as a “camera company.” He compares Snap’s video experience to Alexander Graham Bell’s invention of… Read More Social – TechCrunch


Online Marketing News: Generational Video, Facebook Ups the Volume and Hiring an SEO

Infographic: How Gens X, Y and Z Consume Video Content A new infographic shows how content consumers across generations interact with video content — unsurprisingly, Gen Z consumes video at a higher frequency than their Gen Y and Gen X counterparts, but the platform and preferred format data may surprise you. AdWeek Facebook Videos Will Now Play With the Sound on by Default In contrast with a decision made last year to keep the sound from auto-playing on videos in the News Feed, Facebook has opted to turn the automatic sound back on for videos after rumored pressure from advertisers. User groups have reviewed this favorably, but there is also the option to disable auto-play with sound in your individual settings. AdAge How to Hire an SEO [Video] Hiring a good SEO is a daunting task for many — but Google’s Maile Ohye is here to help with some useful…

Social Media

Facebook says Irish challenge to U.S. data transfers is ‘deeply flawed’

DUBLIN (By Conor Humphries, Reuters) — Facebook said on Thursday a legal challenge against the way it transfers EU user data to the United States was “deeply flawed” and should not be referred to the EU’s top court because ample privacy protections were already in place. The challenge by the Irish data regulator is the latest to question whether methods used by large tech firms such as Google and Apple to transfer data gives EU consumers sufficient protection from U.S. surveillance. The issue of data privacy came to the fore after revelations in 2013 from former U.S. intelligence contractor Edward Snowden of mass U.S. surveillance caused political outrage in Europe. Facebook says the case could lead to a breakdown in transatlantic data transfers that could knock EU economic output by up to 1.3 percent. Ireland’s Data Protection Commissioner, which regulates Facebook as its European headquarters are in Dublin, found in…