SEO

How to Create Instagram Lead Ads

Do you advertise on Instagram? Want more leads? Instagram lead ads let you collect valuable contact information from potential customers without pushing them off of the platform. In this article, you’ll discover how to set up lead ads on Instagram. #1: Choose the Lead Generation Objective To get started with lead ads, create a new […] This post How to Create Instagram Lead Ads first appeared on . – Your Guide to the Social Media Jungle

Social Media

Instagram VP Kevin Weil joins board of social fitness app Strava

 If you’re trying to build the Instagram for exercise, it helps to have the guy building Instagram for Instagram. That’s why Strava has added Instagram head of product Kevin Weil to its board of directors. Formerly SVP of product for Twitter, Weil has proven his skills through a rapid set of launches at Instagram, including its surprisingly successful Snapchat Stories clone. Read More Social – TechCrunch

Uncategorized

How to Get Started with Instagram Ads

Imagine trying to sell Instagram to a venture capitalist back in 2010. “You see, the biggest problem with Facebook and MySpace is that there are too many words. Our social network will be almost entirely pictures. I know, I know, but get this: People will be able to make their pictures look like crappy Polaroids from the 70s and 80s! AND we’ll do it all on mobile, so people can download these pictures at blistering 2G and 3G speeds!” It seems like a tough pitch, right? Only a few forward-looking folks knew that visual content was the wave of the future. As mobile speeds increased and phones got smarter, Instagram became a major player in the social media world. These days, Instagram has a massive amount of potential for marketers of every stripe. 90% of Instagram’s 500 million monthly users are under 35. These millennials and Gen-Zers have plenty of…

Social Media

How to Use Instagram Live to Generate Leads

Interested in using more live video for your business? Wondering how Instagram Live can generate leads? Using Instagram Live stories as a lead generation tool will help you stay one step ahead of your competitors. In this article, you’ll discover three ways to use Instagram Live video to generate leads for your business. Why Use […] This post How to Use Instagram Live to Generate Leads first appeared on . – Your Guide to the Social Media Jungle

Social Media

Instagram Stories: How to Create Engaging Stories

Do you use Instagram? Wondering how Instagram stories work? To explore how to craft Instagram stories for business, I interview Sue B. Zimmerman. Instagram Stories The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media […] This post Instagram Stories: How to Create Engaging Stories first appeared on . – Your Guide to the Social Media Jungle

Social Media

Instagram testing multi-photo album posts

 Sometimes when you’re looking at your Instagram selects and you can’t quite decide between a few options, or when you want to post something from your trip but also don’t want to overwhelm your followers with a bunch of different pictures in a row, you feel keenly the absence of the ability to post a gallery as a single update. Especially if you’ve seen ads that feature… Read More Social – TechCrunch

Social Media

8 Instagram Marketing Predictions for 2017 From the Pros

Are you wondering how marketing on Instagram will change in 2017? The rapid introduction of new Instagram features in 2016 suggests marketers have more changes to look forward to in 2017. To get a feel for where Instagram is heading in the coming year, we reached out to social media pros to get their thoughts. […] This post 8 Instagram Marketing Predictions for 2017 From the Pros first appeared on . – Your Guide to the Social Media Jungle

SEO

10 B2C Brands Crushing it with Instagram Video Content in 2017

The writing on the wall became very apparent last year: 2017 would be the year of video. In almost every marketing predictions post for 2017, video was highlighted as an area that marketers need to incorporate in order to remain competitive. Video offers a great format for telling your story (or more importantly, the story of your customers) and connecting with your target audience. In 2016, eMarketer found that over 60% of brands planned on investing more in video in the next 12 months. That means, competition for audience eyes will only get more competitive as brands begin to figure out what video mix works best for their marketing. Unfortunately, finding the right style and type of video for your brand can often be the toughest step. 2017 has just begun and there are already brands that are crushing it with video content and Instagram is one place to start….