How to Create Instagram Stories Ads for Traffic and Conversions

Do you use Instagram stories? Looking for ways to increase your conversions? Instagram Stories ads have expanded to include four objectives that let marketers drive specific goal-oriented conversions. In this article, you’ll discover how to use Instagram Stories ads to improve your marketing results. What Are Instagram Stories Ad Objectives? Instagram story ads play between […]

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– Your Guide to the Social Media Jungle

How to Run a Sponsored Instagram Contest

Do you want more exposure for your Instagram contests? Have you thought about partnering with a sponsor? In this article, you’ll discover how to find and work with a sponsor for your Instagram contest. Why Have a Sponsor for Your Instagram Contest? Sponsors for Instagram contests can take a number of different forms. For example, […]

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– Your Guide to the Social Media Jungle

Snapchat Links and Instagram Stories Video Replies

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Snapchat links with Carlos Gil, Instagram Stories video replies with Jeff Sieh, and more […]

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– Your Guide to the Social Media Jungle

New Instagram and Messenger Ad Features, and LinkedIn Native Video

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore new Instagram and Messenger ad options with Amanda Bond, new LinkedIn features with Viveka […]

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– Your Guide to the Social Media Jungle

Digital Marketing News: Short Attention Spans, Instagram Retargeting and LinkedIn Notifications

The Short Attention Span Solution for Marketers (Hint: It’s Email) [Infographic] Email subscribers are spending more time reading the emails they receive. This infographic looks at email analytics over the past 6 years, and includes statistics and research on how email has evolved, how consumers interact with email and tips to optimize your emails for readers with short attention spans. (HubSpot) Facebook Adds Instagram Retargeting Options to Custom Audience Facebook’s Business Manager has added 3 new retargeting options for Instagram that appears under the “Engagement” objective when creating a custom audience. Video lets you create a list of people based on how long they watched your video, lead form creates a list of people who have opened, completed or started a form and Instagram business profile creates a list of anyone who’s interacted with your profile page. (Social Media Today) New Notifications Features to Stay Up-to-Date on Your Network and Your Activity The LinkedIn notifications tab has added new features to customize your notifications including a daily rundown to help you stay current on top news for the day, search appearances where you’ll receive a weekly notification of how many people found you from a LinkedIn search and now you can personalize your notification settings on mobile and desktop. (LinkedIn Official Blog) Google Image Search Can Now Display Results for Videos Video images are now included on Google Image Search with the help of structured data markup. You can watch the video from the image by clicking the “Watch” button, which will open the video in the YouTube App. Right now, it is only available for YouTube videos. (Search Engine Journal) Bing Adds ‘Popular Content’ Search Results Snippet Section A new feature has been added to the search results page in Bing called, “Popular Content”. It acts as a carousel-like feature where you can click the right arrow to see more options. This new feature shows you popular content sections for the website or web page. (Search Engine Land) Facebook is Getting Ready to Test Paid Subscriptions With Publications Facebook is moving ahead to let people subscribe to publications through Instant Articles, although nothing is final yet. This will support publications like The New York Times and The Economist, who have metered paywalls, by allowing access to subscriber data so they can better understand their audience. The publisher will also have full control over pricing. (Digiday) Twitter Just Added Several Advanced Filters So Users Can Control Their Notifications Twitter now allows users more control over the notifications they receive from the social network, including new accounts, accounts you don’t follow and don’t follow you, accounts with default profile photos and accounts without a confirmed email address or phone number. (AdWeek) Majority of Marketers Still Struggle with Adaptive Marketing, Per CMO Council A study based on the survey results of more than 150 senior marketing executives polled during Q2 of 2017 reports many findings including, most important marketing mix component, adaptive marketing performance, global market requirements and solutions to gain a better understanding of markets. (MediaPost) What were your top digital marketing news stories this week? We’ll be back next week with more digital marketing news and updates! If you’re looking for more in the meantime, follow @toprank on Twitter.

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Online Marketing Blog – TopRank®

How to Engage Millennials on Facebook and Instagram

Are you trying to reach the 18- to 34-year-old part of your customer base? Are Facebook and Instagram two of your main social platforms? In this article, you’ll discover which Facebook and Instagram features will help you reach and engage with Millennials on social media. Understand Millennial Preferences To connect with your Millennial audience more […]

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– Your Guide to the Social Media Jungle

Instagram Location Stories and Hashtag Stories: What Marketers Need to Know

Want to get your Instagram stories seen by more people? Wondering how location tags and hashtags can improve your performance? These Instagram features allow you to add clickable hashtags and location stickers to your stories. In this article, you’ll discover how to add clickable location stickers and hashtags to your Instagram stories. Why Location Stickers Are […]

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– Your Guide to the Social Media Jungle

Amber Rose’s ‘fire ass feminist post’ too hot for Instagram

TwitterFacebook

Amber Rose wants to #bringbackthebush. 

So naturally, the activist and star posted a very NSFW photo of her pubic hair to Instagram on Friday night. 

SEE ALSO: J.K. Rowling just dropped a searing feminist tweetstorm everyone should read

Wearing her signature shades, a black coat, black bikini top, and no bottoms, Rose reclined against a set of stairs and let the world glimpse her bush. 

😂 I’m so done with ya’ll Lol #baldheadscallywag #bringbackthebush 😉🤗😍 https://t.co/OnFryRUpph

— Amber Rose (@DaRealAmberRose) June 10, 2017

But it wasn’t long before the graphic image disappeared from Rose’s Instagram account. She says the social media company deleted the post.  Read more…

More about Instagram, Social Good, Social Media, Sexuality, and Amber Rose


Social Media

Facebook will lease its first San Francisco office, for Instagram

 Facebook is finally getting an office space in San Francisco, and is currently considering several different locations, one of which will house up to 100 Instagram employees, an industry source familiar with the lease plan confirmed to TechCrunch. Earlier today, The Registry reported Facebook is in talks for a space at 181 Fremont in the South Of Market district — a 70-story tower… Read More
Social – TechCrunch