Social Media

NBC will air the 2018 Olympics live because social media always spoils everything

Finally! NBC will air the 2018 Winter Olympics live across all U.S. time zones.  You can thank — or blame — social media.  SEE ALSO: These terrible photos might explain why Donald Trump rejected an offer to throw a first pitch NBC’s conundrum was simple and has sparked complaints from fans for years. It went like this: The Olympic Games are a global event that often happens half a world away from the United States. NBC used to broadcast the most intriguing competitions during U.S. primetime. But as social media and digital technology revolutionized the ease of learning results as they happened (or even watching them happen via online live-stream), NBC’s lack of live broadcasts seemed increasingly greedy and outdated.  Read more… More about Social Media, Olympics, Sports, Entertainment, and Sports Social Media

Social Media

Facebook Live via Desktop Rolls Out Globally: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Expands Ability to Broadcast Live from Desktops and Laptops to All Users: Facebook announced that everyone around […] This post Facebook Live via Desktop Rolls Out Globally: This Week in Social Media first appeared on . – Your Guide to the Social Media Jungle

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Superheroes of Social Media: Your Must-See Guide to #SMMW17

In a past life, I was a minor internet celebrity. One big perk to that dubious career was being a vendor at San Diego Comic Con for seven straight years. Our little indie booth saw visits from superheroes and celebrities alike. Doctor Who, Buffy the Vampire Slayer, DC & Marvel Comics: It’s truly a nerdy paradise. Now I’m headed back to the convention center for a different kind of meetup: Social Media Marketing World 2017. I’m expecting fewer costumed superheroes (although with the right pair of glasses I could pull off a Seth Godin costume). But there will be plenty of astonishing and amazing marketers to meet. These folks may not be able to leap tall buildings in a single bound—though I hear Ann Handley has an impressive long jump—but when it comes to getting results on social media, they’re nothing short of heroic. Here are five social media superheroes…

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12 Helpful Tips for Effectively Using Social Media at Events

From industry conferences to professional summits to intimate roundtables, most of us marketers have attended at least one real-world event to learn, be inspired, represent our brands, and network with one another. And after attending the 2016 MarketingProfs B2B Marketing Forum last fall, I can tell you one thing’s for sure: The face-to-face time you get with industry thought leaders, peers, customers, and prospects at these real-life events is simply priceless. But that doesn’t mean we should forget about your digital tools—especially social media—to make the absolute most out of your attendance. With that said, as TopRank Marketing CEO Lee Odden, and team members Ashley Zeckman and Josh Nite, prepare to head off to Social Media Marketing World in sunny San Diego, CA this week—what better time to highlight some tips on effectively utilizing social media to engage, connect, and build personal and brand awareness at an event? Below we…

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50 Social Media Marketing Influencers to Follow in 2017 #SMMW17

The topic of Social Media Influence has really taken off since we first published this list. Many changes have happened in the social media marketing world ranging from the surprisingly close competition between SnapChat and Instagram stories to the acquisition of LinkedIn by Microsoft to the explosive growth of “creators” and micro-influencers. On top of all that is the growth of the influencer marketing industry from platforms to brandividuals that use social media to create, publish, promote and engage communities.  Where is it all leading? Who is on the front lines and in the captain’s chair when it comes to making sense of social media marketing for brands big and small? To help point our readers, attendees of SMMW17 and the industry in the right direction, I’ve put together a list of 50 relevant voices in the social media marketing world for you to consider. These voices range from business leaders…

Social Media

Adorable social media robot dog looks like Zuckerberg’s pup, natch

What if Mark Zuckerberg’s Internet-famous Puli, Beast, could fit in the palm of your hand and only bark or wag his adorable little tail when you get a Facebook like? That’s not a Facebook founder fever dream, it’s the reality of a new Kickstarter project for the world’s only social media robot dog: Soshee (short for “social”). Designed by animatronic master John Nolan, whose work has appeared in Harry Potter and Pirates of the Caribbean, Soshee is a 4.5-inch tall, 10 ounce, palm-sized robot that can stand or sit, turn its head, bark, wag its tiny tail and even walk a few steps. Soshee reps told us the choice of the Puli breed, which is distinguished by its long, thick locks, was purely coincidental. Though animated, the robo-pup can’t jump in the air like Zuckerberg’s Beast. Soshee inventor Jason Buzi  laughed at the notion and told us “maybe version two….

SEO

Facebook Tests Video Insights for Profiles: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Testing Video Insights for Personal Profiles: This week, Social Media Examiner staff noted that Facebook appears to […] This post Facebook Tests Video Insights for Profiles: This Week in Social Media first appeared on . – Your Guide to the Social Media Jungle

SEO

Chatbots and Social Media: New Research

Are you considering including chatbots in your marketing and customer support? Wondering how consumers are responding to chatbots? In this article, you’ll discover new research that shares consumer reactions to chatbots and the issues businesses should address before integrating chatbots. #1: Millennials Are the Biggest Group of Early Chatbot Adopters According to a recent study […] This post Chatbots and Social Media: New Research first appeared on . – Your Guide to the Social Media Jungle

SEO

Facebook Messenger Day Rolls Out Globally: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Globally Launches Messenger Day: Facebook launched Messenger Day, a new way to share photos and videos “as […] This post Facebook Messenger Day Rolls Out Globally: This Week in Social Media first appeared on . – Your Guide to the Social Media Jungle