8 Can’t-Miss Off-Page SEO Strategies to Build Your Online Reputation

Posted by ronell-smith Off-page SEO is the act of optimizing your brand’s online and offline footprint through the use of content, relationships, and links to create an optimal experience for prospects and search engine crawl bots. It typically leads to gradual increases in positive brand mentions, search rankings, traffic to your site, and conversions. Sounds […]

Online Reputation Manager Reveals Key ORM Process Details

Go figure… The online reputation management industry has an image problem. So it’s time to pull an Elon Musk and share a blueprint of how to do it right. These are the details you won’t see anywhere in public, not even at conferences. Read the full article at MarketingProfs MarketingProfs Daily: Search Engine Marketing

Five Steps to Successful Audience Targeting in Online Ad Campaigns

These five steps for successful audience targeting will enable you to pair audiences with the right messaging to communicate in more personal and meaningful ways, ultimately allowing you to reach your business goals. Read the full article at MarketingProfs MarketingProfs Daily: Content

Online Marketing News: The Age of Mobile, Cheetos Snackware & Twitter Expands Pre-Roll

Why Creativity Matters More in the Age of Mobile [Infographic] Based on Facebook’s new ‘Why Creativity Matters in the Age of Mobile’ report, this infographic shows four big shifts that are driving the way that we consume media, including that consumption is no longer linear, our visual-first evolution and more. Social Media Today Goodbye Forever, […]

Online Marketing News: Millennial Micro Influencers, Apple Clips, Facebook Seasons

Infographic: Who Is the Millennial Female Micro Influencer? Who is a millennial female micro influencer? How does she compare to your average social media user? She tends to have a larger following with more engagement, and posts about topics like travel, fashion and health and fitness. This infographic sums up who this person is and […]

Twiggle offers plug-and-play semantic search to online retailers

Company says its sophisticated search can be implemented without replacement of existing enterprise search. The post Twiggle offers plug-and-play semantic search to online retailers appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Online Marketing News: Netflix Teaches B2B, Email Benchmarks & Facebook is a Copycat

What B2B marketers can learn from Netflix [Infographic] What could B2B marketers possibly learn from Netflix? It turns out, quite a bit. Namely, that scheduled marketing needs to take a back seat to content that’s packaged for consumption when your prospects are ready. LookBookHQ Email Marketing Benchmarks: 4Q16 Average Open, Click, and Bounce Rates A […]

Online Marketing News: State of Digital Marketing, New Geostickers & Top B2B Channels

SEJ Annual Report: State of Digital Marketing 2017 Search Engine Journal conducted their annual study and found some fascinating statistics. For example, 42% of respondents allocate almost all of their digital budget to PPC and display advertising, and 62% of marketers surveyed listed Facebook as their preferred social platform. Search Engine Journal New Geostickers in […]

Online Marketing News: 139 Instagram Stats, Overweight Online Ads and Content Insights

139 Stats and Facts About Instagram [Infographic] A new infographic has highlighted 139 fun facts and stats about Instagram. Notably, the network brought in an estimated $ 1.53 billion in advertising revenue and accounted for 8.4% of Facebook’s total advertising revenue. Another fun tidbit – if Selena Gomez were a country, and her followers were […]